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The Clocks Go Back!

Have you turned your clocks back? To acknowledge the clocks going back an hour we created this 3D animation to mark the occasion! Designed for social media, this animation depicts our cheerful clock spinning forwards, but just as quickly, time reversed and it finds itself Rewinding. This is our way of reminding you to enjoy that extra hour you gained—whether that meant a little more rest, a peaceful evening or extra time spent with family.

Produced in Blender and Premiere Pro, this animation celebrates the change with creative energy as well as reminding our online followers of the time change occurring overnight. As the nights grow longer, the extra hour gives us all a chance to slow down and appreciate autumn’s cosy moments. We hope you took advantage of the time to relax and reset as the year winds down!

Client - Pushed
Producer - Dave Meadows
Animator - Joe de Noronha