Fairway Furniture
Working with Pushed to bring our initial concept for a new TV and online campaign to reality was a real pleasure from beginning to end. From developing the storyboard to designing the animated characters that really brought our campaign story to life, their work was always on time and on budget - and delivered with genuine warmth and good humour. Highly recommended!
Peter Harding, Managing Director, Fairway Furniture
Fairway Furniture was founded in 1865 and since then has firmly established themselves as a reliable local furniture business, while still having the opportunities available to further their reputation as a well-known and trusted brand in Devon and Cornwall. Known for their quality products, their promotional videos are carefully constructed to adhere to their professional and reputable brand that they’ve curated since their inception, and this television advertisement for autumn of 2023 is no exception.
Pushed was approached initially to create a TV commercial in 2017 and have subsequently worked with this amazing business for multiple campaigns every year since. The Covid-19 pandemic introduced a number of challenges as the initial plan for their Spring 2020 campaign used a combination of live action and animation, however this wasn't possible due to social distancing regulations. This lead to Pushed creating a fully animated commercial using product images to showcase what Fairway Furniture has to offer. Since the pandemic, we have continued to work with the company and seen amazing outcomes.